Choice – We supply broiler breeder stock to customers in more than 100 countries under the Arbor Acres®, Indian River®, and Ross® brand names and the newer Rowan Range® and Specialty Males®, brands for niche markets, balancing performance and consistency with long-term sustainability and animal welfare. Find out more about our brands and specialty breeding stock.
Welfare – At the heart of our well-established genetic selection program is an unwavering commitment to animal welfare and sustainability, which drives every aspect of our operations. Through our relentless focus on innovation and upholding the highest quality standards of care, we are dedicated to continuously improving bird health and well-being.
Customers – In addition to supplying high-quality birds with excellence in welfare, sustainability, and performance, we further demonstrate our commitment to our customers by offering unparalleled service, ensuring they receive the best possible support.
Passion – Guided by our core company values, our colleagues are passionate about what they do and are committed to delivering excellence in all aspects of our business and customers.
Innovation – As a global leader in the poultry industry, we are committed to driving continuous improvement and delivering exceptional results through ongoing investment in innovative technologies and practices.